The Best-Selling Lipstick Colors for Women

1. Classic Red

Red lipstick is the ultimate statement color when it comes to lipstick. It’s been iconic for decades, instantly making me think of Hollywood starlets and fashion icons. I’ve even been known to rock a red lip when the mood strikes. You can read my own tips for the perfect red lip here!

Red lipstick is a great go-to for anything from a fancy event like a wedding to a night out with the girls or your husband. It’s bold, versatile, never goes out of style, and instantly adds a touch of polish to any outfit. If you’re new to rocking red lips, keep your eye makeup simple and go light on the blush to let your lips really pop. Try adding winged eyeliner or a smoky eye for a bit of extra glam.

P.S. If you think red is not for you, you might just be trying the wrong red. The key to the perfect red lipstick lies in its undertones—whether you opt for a cool, blue-based red or a warmer, orange-based hue, there’s a red for everyone.

Best-Selling Shades of Red:

This is probably one of the most iconic red lipsticks out there. It’s a universally flattering blue-toned red that works for a wide range of skin tones. Ruby Woo has a matte finish, giving you that chic, retro vibe. I have heard that this one can be drying, just as a head’s up!

This shade is a bold, deep red that’s both classy and super eye-catching. The formula glides on smoothly and gives you that rich, intense color with just a touch of shine. If you’re in the mood for a classic red that really pops, this one’s a winner.

Here’s another best-selling one to try! This red is called Dragon Girl and has a slight pink undertone, making it a brighter and more playful version of the classic red. It’s great for both light and medium skin tones.

2. Nude Lips

If you’re into a more subtle look, try out a nude lipsticks. This is a great choice for everyday wear that you can pair with any outfit. Nude doesn’t mean boring; instead, it’s all about enhancing your natural lip color. This is going to be a different shade for every complexion, and nude lipstick colors can range from soft beige to rosy pink to rich caramels.

To nail the perfect nude, you’ll want to match the undertone to your skin tone. Fair skin looks great with soft pinks, while medium or olive tones can go for peachy nudes. Rich caramel and brown-based nudes work beautifully on deeper skin tones. For a little extra oomph, add a touch of gloss to make your lips look fuller and more youthful.

Best-Selling Nude Lipstick Shades:

Charlotte Tilbury Pillow Talk is a cult favorite for a reason. This nude-pink shade has a way of looking amazing on just about everyone, making it a go-to for an everyday look. Its soft, natural hue is flattering on light to medium skin tones, enhancing your lips with a subtle, rosy tint that feels both fresh and sophisticated.

This best-selling rich, deep-toned beige has a velvety matte finish that’s both timeless and trendy. It’s the perfect everyday color that adds just the right amount of warmth and definition to your lips without overpowering your look.

3. Mauve and Berry Tones

Mauves and berry shades strike the perfect balance between pink and purple, blending cool and warm tones in a way that’s flattering and elegant. Lipsticks in these colors easily transition from day to night, and they can add depth without being overpowering like a bright red.

Lipsticks in mauves and berry tones can be applied lightly for a soft, sheer finish or layered for a bolder, more dramatic look. When rocking a bold berry lip, keep the rest of your makeup simple to let your lips take center stage.

Best-Selling Mauve and Berry Lipstick Shades:

This deep berry shade has been a bestseller for years. It’s sultry, rich, and perfect for making a bold statement without going too dark. Plus, it’s super affordable if you’re shopping for a new lip color on a budget!

Clinique Almost Lipstick in Black Honey is a cult classic for a reason. This sheer, deep berry shade looks great on everyone, adapting to your natural lip color for a unique finish. You might think it looks dark when you open the tube, but it’s actually the perfect amount of sheer color. It’s lightweight, easy to wear, and perfect for adding just a hint of color without the fuss of a full lipstick, making it a popular go-to for so many women!

Here’s a gorgeous mauve-pink shade to try! The lipstick is lightweight, so it feels comfortable on your lips, and the buildable coverage lets you go from a subtle tint to a more defined color, depending on your mood.

4. Pink Lips

Up next, let’s chat about pink! Pink lipstick is all about fun and playfulness. From soft baby pinks to bold fuchsias, there are so many shades to choose from. It’s perfect for adding a subtle pop of color, no matter where your day or night takes you!

Soft pinks are great for a fresh, natural look, especially with dewy skin and minimal makeup. If you’re going bold with a bright pink like fuchsia or hot pink, just keep your eye makeup simple to let your lips do the talking.

Best-Selling Shades of Pink Lipstick:

This soft pink shade subtly enhances your natural lip color with a sheer, dewy finish that’s perfect for everyday wear. It’s super flattering on a wide range of skin tones, making it a versatile staple in any makeup bag.

If you prefer a liquid lipcolor, check out this pink from Maybelline. It delivers a glossy, vinyl finish that adds a touch of shine while staying put all day. It’s perfect for creating a polished yet natural look that complements any outfit, and the long-lasting formula ensures you stay looking great from morning to night with minimal touch-ups.

If you aren’t a huge fan of lipgloss, you can get the perfect amount of color from this lip balm! It’s perfect for adding a fresh, subtle pop of color to your everyday look. Plus, since it’s a lip balm, it’s going to keep your lips soft and hydrated!

5. Coral and Peach

Coral and peach lipsticks are perfect for adding a warm, bright touch to your look. They really shine in spring and summer, especially when your skin has that sun-kissed glow, but I know some women rock them year round!

These shades are fresh and uplifting, great for brightening up your complexion without going too bold. Coral lipsticks are ideal for a vibrant, summery vibe—just pair with bronzed cheeks and minimal eye makeup. Peaches look amazing with earth-toned eyeshadows and dewy skin for a soft, natural finish.

Best-Selling Shades of Coral and Peach Lipstick:

Flamingo is a bright, lively coral that’s perfect for adding a pop of color to your look. Paired with MAC’s creamy, smooth formula, this fun and eye-catching lipstick is sure to brighten up your day and your face!

Here is a gorgeous warm, peachy shade that really pops on medium to deep skin tones. Its satin finish gives your lips a smooth, creamy look that’s both sophisticated and flattering.

Here’s a darker peach shade that’s going to look great for fall and winter! I absolutely love MERIT lipsticks. The formula goes on smoothly without being too heavy or drying.

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Verse Of The Day

Proverbs 13:9 NIV
⁹ The light of the righteous shines brightly,
    but the lamp of the wicked is snuffed out.