Why Evereve is the Brand Every Woman Over 50 Needs to Know
You know how it sometimes feels like fashion forgets about us women over 50? Like, everything is either too trendy or just plain boring? Well, I think you’ll be excited to hear that I’ve found a brand that gets it and gets us! Evereve is my latest obsession, and once you check them out, I think you’ll see why. Their clothes feel modern without being over the top, and they’re as comfortable as they are flattering. Keep reading because I’m telling you all about why Evereve deserves a spot in your own wardrobe, as well as sharing some of my personal favorites from their latest collection!
What is Evereve?
Evereve was started back in 2004 by Megan and Mike Tamte. The idea behind the brand was simple: to create a shopping experience that’s warm, welcoming, and empowering for women. Fast forward to today, and they’ve got over 100 stores across the country, plus an amazing online shop. What I love most is how they’ve mastered the art of curating pieces that are trendy, but still totally practical for everyday life. It’s like they’re designing with real women like us in mind.
Evereve’s Signature Style
Evereve’s style can best be described as modern and approachable. Their pieces are perfect for women over 50 who want to look stylish without feeling like they’re trying too hard. Think elevated basics, bold patterns, cozy knits, and versatile staples that can easily be mixed and matched.
What brands does Evereve carry?
Evereve has its own in-house brand, and they also carry some of my favorite labels like Z Supply, Rails, MOTHER, Pistola, Faherty, and Clare V. It’s similar to Nordstrom in that you can find a great mix of stylish and high-quality pieces all in one place. You can see the full list of brands they carry here!
Does Evereve offer free shipping and returns?
Here’s a little something to keep in mind when shopping at Evereve: shipping is free on orders over $50, unless you’ve got shoes in your cart (so maybe plan those separately). And if something doesn’t work out, no worries—they make returns super easy. As long as the items are unworn, still have the original tags attached, and you’re within 30 days of your purchase or delivery date, you can return them hassle-free.
Does Evereve offer promo codes or coupons?
Unlike many stores these days, Evereve doesn’t run sales very often. Occasionally, the brand will offer a 10% discount for signing up for their emails. The best way to find out about their sales is by joining their newsletter.
How to Shop at Evereve
In-Store Experience
If you’ve got an Evereve store nearby, do yourself a favor and check it out in person! Their stores are so inviting, and the stylists are beyond helpful. There’s just something about being able to see the colors, feel the fabrics, and try things on that makes shopping so much more fun. Unsure if there’s an Evereve store near you? You can find out here.
Online Shopping
If you’re more of an online shopper, Evereve’s website has you covered. It’s super easy to navigate, with filters that let you narrow things down by size, style, or even occasion. And don’t skip the customer reviews—they’re packed with tips on sizing and fit that can help you make the best choice.
Trendsend Subscription Box
Want a little extra convenience? Their Trendsend subscription box is a total game-changer. You just fill out a style profile, and their stylists send you outfits to try on at home. It’s like having your own personal shopper without ever leaving your house!
My Top Picks from Evereve Right Now
Oh, gurls, how fun is the color of this sweater? This bright yellow-green reminds me of spring! I love how it looks paired with white pants, but it would be just as cute with a pair of dark denim.
I love a handbag with some texture, and this one has that woven texture that I love! This cream is so fresh for the new year, and it’s going to match absolutely everything.
Kut from the Kloth is one of my favorite denim brands, and Evereve carries them! This is their wide leg jean in ecru, and they are soooo cute. I would wear them now with a bootie, in the spring with a loafer or mule, and in the summer with a sandal!
Navy and white stripes never go out of style! This striped hoodie looks like the ultimate casual sweater to wear running errands or heading to lunch.
This neutral tennis shoe can be worn with joggers, leggings, jeans, or dresses. They’re by Dolce Vita, which we all know and love!
Oh, I’m absolutely obsessed with this one! Hot pink is one of my favorite colors, and pairing it with gray is the perfect way to tone it down while still keeping it fun and stylish.
If you love mixing gold and silver jewelry, this bracelet is the perfect way to bring it all together! They also have an all gold or an all silver version, if you prefer that look.
Here’s another great pair of jeans I came across while browsing Evereve’s website! They’re also from Kut from the Kloth, but these feature a super cool cuff detail that adds a little extra flair. These will probably be out of the comfort zone for a lot of you, but they look very modern.
Have you ever shopped at Evereve? Let me know in the comments!
Each time you share my posts on PINTEREST, INSTAGRAM, YOUTUBE, AND FACEBOOK, it not only helps other ladies who might be style-challenged find my blog, but it also strengthens our community. Furthermore, I appreciate every one of you and consider you a friend.
Are You One Of The GURLS?
You’ll receive a daily email reminder from me, keeping you updated when a new blog post has gone live. In addition, a “special” email might occasionally pop into your inbox, so definitely keep an eye out for those!
To GOD Goes The Glory!
Verse Of The Day
Romans 12:1 (NIV)
1 Therefore, I urge you, brothers and sisters, in view of God’s mercy, to offer your bodies as a living sacrifice, holy and pleasing to God—this is your true and proper worship.

Yes, I love Evereve’s tops!
I just discovered this store – what a great find!
I just read another blog about Evereve. That hoodie is popular. I like their merchandise but too pricey for me. They do have clearance sales.
very nice
Evereve is my new fav, thank you for highlighting this retailer! They do have a reward program, sending a reward quarterly based on your purchases from that quarter. Love love love this store, elevated casual!
So glad you picked up on Evereve! It’s been my little secret for a few years now. We have several stores in my area so it’s been my mainstay shopping place. I love their stying and fashion and it’s so much fun to go into their stores because their teams are great to work with. They are pricey and when they do run a sale, it’s only 10-15% off. However, they have a program where they give you $$ rewards for the amount of money you spend in a quarter.
I’m excited to get my order.
I love Evereve! The women that work there are so helpful and friendly and they’ve just got some really great basics that are stylish without being overly trendy. I feel very lucky that there are two stores within twenty minutes of where I live.
I own several items from Evereve. The quality is excellent. I’ve never heard of Gatineau cosmetics before and it’s been around since 1932 you say! Where have I been?
It’s French, so maybe it hasn’t been on your radar before.
Thanks for daily emails. I look forward to them. Always love the try in hauls.
Evereve is new to me. A friend of mine took me to one of their boutiques last fall. I ended up getting a top I liked. Since then, every once in a while, I pop into the store to see what’s new. They have quite a curated collection each season, it seems. 🙂
I just really started paying attention to Evereve last year and I’m hooked! The looks they put together are casual but modern and very livable. Haven’t been to an actual store yet but I will soon. Meanwhile, the website is working pretty well for me. 🙂
Keep us posted on your new face lotion please
So many fun choices! Thanks; I have never checked out Evereve before. 🙂
The hot pink sweater is cute! Nice items from this brand.
I love the sneakers!
I really like the striped hoodie!